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			<guid><![CDATA[https://doublethewhy.com/you-can-build-anything-now-thats-not-the-point/]]></guid>
			<link><![CDATA[https://doublethewhy.com/you-can-build-anything-now-thats-not-the-point/]]></link>
			<title>You Can Build Anything Now. That’s Not the Point.</title>
			<pubDate><![CDATA[Wed, 25 Mar 2026 12:55:44 +0000]]></pubDate>
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			<title>Saying No Is a Strategy</title>
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			<title>Home</title>
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			<title>About</title>
			<pubDate><![CDATA[Thu, 02 Jul 2026 14:42:07 +0000]]></pubDate>
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			<guid><![CDATA[https://doublethewhy.com/focus-is-a-feature/]]></guid>
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			<title>Focus is a Feature</title>
			<pubDate><![CDATA[Thu, 02 Jul 2026 14:42:07 +0000]]></pubDate>
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			<guid><![CDATA[https://doublethewhy.com/when-product-is-not-at-the-table/]]></guid>
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			<title>When Product Is Not at the Table</title>
			<pubDate><![CDATA[Sun, 22 Feb 2026 13:15:03 +0000]]></pubDate>
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			<guid><![CDATA[https://doublethewhy.com/everythings-fine-until-you-talk-to-the-team/]]></guid>
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			<title>Everything&#8217;s Fine — Until You Talk to the People Doing the Work</title>
			<pubDate><![CDATA[Sat, 21 Mar 2026 13:13:39 +0000]]></pubDate>
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			<title>Privacy Policy</title>
			<pubDate><![CDATA[Mon, 23 Feb 2026 02:53:11 +0000]]></pubDate>
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			<title>Links</title>
			<pubDate><![CDATA[Fri, 13 Mar 2026 15:19:37 +0000]]></pubDate>
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			<title>Articles</title>
			<pubDate><![CDATA[Fri, 13 Mar 2026 14:59:57 +0000]]></pubDate>
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			<title>Consulting</title>
			<pubDate><![CDATA[Sat, 21 Feb 2026 21:06:01 +0000]]></pubDate>
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			<guid><![CDATA[https://doublethewhy.com/the-roadmap-to-nowhere/]]></guid>
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			<title>The Roadmap to Nowhere: Why Overcommitting Is Killing Your Product Strategy</title>
			<pubDate><![CDATA[Sat, 21 Feb 2026 20:47:37 +0000]]></pubDate>
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			<guid><![CDATA[https://doublethewhy.com/the-missing-piece-why-your-product-roadmap-falls-apart-without-chanage-management/]]></guid>
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			<title>The Missing Piece: Why Your Product Roadmap Falls Apart Without Change Management</title>
			<pubDate><![CDATA[Sat, 21 Feb 2026 20:47:36 +0000]]></pubDate>
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			<guid><![CDATA[https://doublethewhy.com/the-stakeholder-seat-at-the-roadmapping-table/]]></guid>
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			<title>The Stakeholder Seat at the Roadmapping Table: Partnering with Professional Services and Customer Success</title>
			<pubDate><![CDATA[Sat, 21 Feb 2026 20:47:34 +0000]]></pubDate>
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			<guid><![CDATA[https://doublethewhy.com/letting-product-people-be-product-people/]]></guid>
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			<title>Letting Product People Be Product People</title>
			<pubDate><![CDATA[Sat, 21 Feb 2026 20:47:33 +0000]]></pubDate>
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			<guid><![CDATA[https://doublethewhy.com/stop-underestimating-the-power-of-face-time-the-case-for-in-person-collaboration-in-remote-first-teams/]]></guid>
			<link><![CDATA[https://doublethewhy.com/stop-underestimating-the-power-of-face-time-the-case-for-in-person-collaboration-in-remote-first-teams/]]></link>
			<title>Stop Underestimating the Power of Face Time: The Case for In-Person Collaboration in Remote-First Teams</title>
			<pubDate><![CDATA[Sat, 21 Feb 2026 20:47:31 +0000]]></pubDate>
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			<guid><![CDATA[https://doublethewhy.com/not-every-product-manager-is-a-product-leader-heres-the-difference/]]></guid>
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			<title>Not Every Product Manager Is a Product Leader—Here’s the Difference</title>
			<pubDate><![CDATA[Sat, 21 Feb 2026 20:47:30 +0000]]></pubDate>
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			<guid><![CDATA[https://doublethewhy.com/organizational-trauma-and-the-product-backlog/]]></guid>
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			<title>Organizational Trauma and the Product Backlog</title>
			<pubDate><![CDATA[Sat, 21 Feb 2026 20:47:28 +0000]]></pubDate>
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			<title>Resonance Beats Reach</title>
			<pubDate><![CDATA[Sat, 21 Feb 2026 20:40:47 +0000]]></pubDate>
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			<title>When Focus Becomes a Leadership Problem</title>
			<pubDate><![CDATA[Sat, 21 Feb 2026 20:29:10 +0000]]></pubDate>
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			<title>Install Humility Into Your Product</title>
			<pubDate><![CDATA[Sat, 21 Feb 2026 20:29:08 +0000]]></pubDate>
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